[{"@context":"https:\/\/schema.org\/","@type":"Article","@id":"https:\/\/www.tulipy.cz\/co-je-tracking-cookies\/#Article","mainEntityOfPage":"https:\/\/www.tulipy.cz\/co-je-tracking-cookies\/","headline":"Co je tracking cookies?","name":"Co je tracking cookies?","description":"Slovo cookie&nbsp;znamen\u00e1 v angli\u010dtin\u011b&nbsp;oplatku,&nbsp;su\u0161enku, ale v&nbsp;po\u010d\u00edta\u010dov\u00e9m sv\u011bt\u011b jsou takto ozna\u010den\u00e9 n\u011bkter\u00e9 textov\u00e9 soubory. Ty maj\u00ed \u00fa\u010del n\u00e1s nejen identifikovat, ale tak\u00e9 p\u0159izp\u016fsobit str\u00e1nky p\u0159esn\u011b pro n\u00e1s. Na\u0161t\u011bst\u00ed se v\u011bt\u0161inou jedn\u00e1 jen o reklamu. Tak\u017ee pokud vstoup\u00edte na str\u00e1nku, kter\u00e1 vyu\u017e\u00edv\u00e1 tracking cookies, a jsou o v\u00e1s zji\u0161t\u011bn\u00e9 ur\u010dit\u00e9 informace, nap\u0159\u00edklad oblast va\u0161ich z\u00e1jm\u016f, jsou posl\u00e9ze [&hellip;]","datePublished":"2019-10-26","dateModified":"2023-06-07","author":{"@type":"Person","@id":"https:\/\/www.tulipy.cz\/author\/#Person","name":"","url":"https:\/\/www.tulipy.cz\/author\/","identifier":1,"image":{"@type":"ImageObject","@id":"https:\/\/secure.gravatar.com\/avatar\/f7b3e8bb7f7cc0c6ca940e74a10b952be4c7d81de8a980387c865f88889f02e3?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/f7b3e8bb7f7cc0c6ca940e74a10b952be4c7d81de8a980387c865f88889f02e3?s=96&d=mm&r=g","height":96,"width":96}},"publisher":{"@type":"Organization","name":"tulipy.cz","logo":{"@type":"ImageObject","@id":"\/logo.png","url":"\/logo.png","width":600,"height":60}},"image":{"@type":"ImageObject","@id":"https:\/\/www.tulipy.cz\/wp-content\/uploads\/img_a357000_w3918_t1571657326.png","url":"https:\/\/www.tulipy.cz\/wp-content\/uploads\/img_a357000_w3918_t1571657326.png","height":0,"width":0},"url":"https:\/\/www.tulipy.cz\/co-je-tracking-cookies\/","about":["Www"],"wordCount":404,"articleBody":"Slovo cookie&nbsp;znamen\u00e1 v angli\u010dtin\u011b&nbsp;oplatku,&nbsp;su\u0161enku, ale v&nbsp;po\u010d\u00edta\u010dov\u00e9m sv\u011bt\u011b jsou takto ozna\u010den\u00e9 n\u011bkter\u00e9 textov\u00e9 soubory. Ty maj\u00ed \u00fa\u010del n\u00e1s nejen identifikovat, ale tak\u00e9 p\u0159izp\u016fsobit str\u00e1nky p\u0159esn\u011b pro n\u00e1s. Na\u0161t\u011bst\u00ed se v\u011bt\u0161inou jedn\u00e1 jen o reklamu. Tak\u017ee pokud vstoup\u00edte na str\u00e1nku, kter\u00e1 vyu\u017e\u00edv\u00e1 tracking cookies, a jsou o v\u00e1s zji\u0161t\u011bn\u00e9 ur\u010dit\u00e9 informace, nap\u0159\u00edklad oblast va\u0161ich z\u00e1jm\u016f, jsou posl\u00e9ze tyto informace odeslan\u00e9 webov\u00e9mu serveru. Ten m\u016f\u017ee po\u017e\u00e1dat prohl\u00ed\u017ee\u010d, aby na va\u0161em po\u010d\u00edta\u010dov\u00e9m disku vytvo\u0159il soubor pr\u00e1v\u011b cookie.P\u0159i dal\u0161\u00ed n\u00e1v\u0161t\u011bv\u011b t\u00e9to webov\u00e9 str\u00e1nky v\u00e1\u0161 prohl\u00ed\u017ee\u010d uveden\u00fd soubor cookie za\u0161le webov\u00e9mu serveru, a ten sestav\u00ed str\u00e1nku s reklamou podle uveden\u00e9ho nastaven\u00ed. Zjednodu\u0161en\u011b \u0159e\u010deno, pokud budete na internetu vyb\u00edrat n\u011bjakou zahradn\u00ed techniku, bude v\u00e1m podle va\u0161eho z\u00e1jmu nab\u00edzena reklama na tyto v\u00fdrobky. Tak\u017ee pomoc\u00ed cookies jde sledovat pohyb u\u017eivatele na webu a b\u011bhem toho mu lze podstr\u010dit reklamu podle jeho zji\u0161t\u011bn\u00e9ho z\u00e1jmu.M\u016f\u017ee b\u00fdt cookies rizikem pro po\u010d\u00edta\u010d?Odborn\u00edci v IT terminologii uv\u00e1d\u011bj\u00ed, \u017ee cookies nejsou rizikem, jsou sou\u010d\u00e1st\u00ed toho, aby fungoval opera\u010dn\u00ed syst\u00e9m, a vlastn\u011b obsahem je zde kr\u00e1tk\u00e1 textov\u00e1 informace.M\u016f\u017ee b\u00fdt cookies nebezpe\u010d\u00edm pro u\u017eivatele?&nbsp;Pokud se n\u011bkdo dostane do syst\u00e9mu va\u0161eho po\u010d\u00edta\u010de, m\u016f\u017ee se st\u00e1t, \u017ee si va\u0161e cookies zkop\u00edruje. V&nbsp;p\u0159\u00edpad\u011b, \u017ee n\u011bkter\u00e1 z cookies obsahuje trval\u00e9 p\u0159ihla\u0161ovac\u00ed \u00fadaje na n\u011bkter\u00fd server, tak \u00fato\u010dn\u00edkovi posta\u010d\u00ed cookies nakop\u00edrovat do adres\u00e1\u0159e sv\u00e9ho po\u010d\u00edta\u010de. Tak\u017eetracking cookies je nebezpe\u010dn\u00fd hlavn\u011b v&nbsp;tom, \u017ee ohro\u017euje ochranu va\u0161eho soukrom\u00ed. &nbsp;A rada? Jako u\u017eivatelinternetu simus\u00edte d\u00e1vat pozor a trval\u00e1 p\u0159ihl\u00e1\u0161en\u00ed nap\u0159\u00edklad nepou\u017e\u00edvat z po\u010d\u00edta\u010d\u016f, kter\u00e9 jsou na ve\u0159ejn\u00fdch m\u00edstech, jako jsou knihovny, studovny, a tak\u00e9 nezapome\u0148te na d\u016fle\u017eit\u00fd \u00fakon, v\u017edy se d\u016fsledn\u011b odhl\u00e1sit na po\u010d\u00edta\u010d\u00edch, kter\u00e9 jsou p\u0159\u00edstupn\u00e9 \u0161irok\u00e9 ve\u0159ejnosti.                                                                                                                                                                                                                                                                                                                                                                                        5\/5 - (4 votes)        "},{"@context":"https:\/\/schema.org\/","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"name":"Co je tracking cookies?","item":"https:\/\/www.tulipy.cz\/co-je-tracking-cookies\/#breadcrumbitem"}]}]